| On-Campus Marketing and Branding | |||||
| As you know, the marketing staff in a college campus can be quiet limited. The marketing staff rarely exceeds the one individual who has to manage all the special events, handle all your communications, update the web, then proceed with their regular duties. This is where we come in. We will be your off-site marketing team. |
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| Branding is a very powerful tool on college campuses these days and although students may comment that they don't want a blitz of national brands "cluttering" their environment, the truth is that people at there age have constantly been surrounded by branding throughout their childhood. They grew up in the McDonalds, Nike, and Coca-Cola world and they are most comfortable around brands. Samples... | |||||
| Marketing
for Dining Programs |
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| Not a graphic designer? Let us handle that for you. We have experience communicating with students and understand the role of eye-catching messaging across campus. We make you look good! |
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| Do
you have an event, special program or announcement that you need
communicated on your campus to students, faculty and staff? Want
to update your campus or departmental brochure? We can handle that
for you as well. |
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| Flyers | Brochures | Signage | Horton Awards | Buy Custom Flyers Online | |
| Unique
Retail Brands |
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Why not create your own brand? Show them a professional, well positioned brand that appears more as a small, local vendor and less as a mega-corporation. Sprinkle in outstanding customer service and fresh, healthy choices and you can have a very popular and loyal customer base at your school. Through many years of launching such brands on campus, we have seen a reliable trend toward increasing revenue, customer service ratings and employee satisfaction at each location. Whether you seek branding for your retail venues, late night operations, residential dining concepts or special events, a consistant look and message is vital to the success of that program and the Wilson Creative Group can help. Samples... |
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| Giving
Identity to University and College Departments |
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Want
to energize your team and have your efforts recognized across campus
and across the industry? Consider developing a solid logo and brand
strategy for your department. A comprehensive brand will ensure
consistency of message and strengthen communications, build pride
and ownership among staff, and provide an overall professional appearance
of all departmental assets. |
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| Catering
Marketing |
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| Catering
on a college campus has it's own challenges and marketing is certainly
one of them. Let us help develop self-promotional items, menus,
logos, and custon collateral materials for the office or as leave-behinds
at the event. |
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| Housing,
Conferences Services and Concessions |
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| You
wouldn't think of running a hotel or convention center without the
proper image, sales materilas and marketing collateral? This is
true, but we know how limited budgets can be on campus towards these
areas. Your teams manage a tremendous amount of people and revenue,
so a recognizable brand identity and marketing support materials
are vital to growth and success. WCG can help. |
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| University Housing | Conference Services | Athletic Concessions | |||
